BCC Support: Send transactional emails with BCC (Blind Carbon Copy) recipients via API and SMTP.
June 28, 2026
New Features
Campaign Scheduling: Schedule marketing campaigns to send at a future date and time.
Campaign Management: New campaign creation, execution, and deletion workflows with progress tracking.
Azure Marketplace: Subscription conflict resolution when linking Azure and Stripe accounts, with admin relinking support.
Improvements
Campaign lists now use infinite scroll for faster browsing of large campaign histories.
Improved Azure marketplace fulfillment error handling and retry logic.
June 21, 2026
New Features
Node.js SDK: Architectural split into Transactional, Marketing, and Web Setup clients with simplified configuration. Added idempotency key support for email requests.
Open & Click Tracking: Email open tracking pixel and click tracking with CNAME verification now available across all email types.
Inbound Email Processing: Receive and process inbound emails with credit consumption tracking.
Unified Webhook Events: Standardized webhook event envelope with new email_received event type.
Email Content Analyzer: New deterministic content analysis utility for compliance feedback.
Improvements
Compliance overrides now supported for transactional emails.
Image-only email content detection elevated to critical severity.
June 14, 2026
New Features
Contact Segments (Beta): Create dynamic contact segments with nested rule groups, visual builders, and live match count previews.
Redesigned Contacts: New contact management experience with custom fields, specialized UI components, and global contacts directory.
Subscription Groups: Contact lists renamed to subscription groups with improved consent tracking and membership management.
Contact Quotas: Usage quotas enforced during CSV imports and API-based contact creation.
Improvements
Batch contact deletion with optimized database operations for large contact lists.
Contact import flow redesigned with quota alerts and onboarding tour integration.
June 8, 2026
New Features
Domain Verification: Client-side DNS record verification with interactive debugging, DMARC record merging, and confirmation modals.
Custom MAIL FROM: Support for custom MAIL FROM domains in AWS SES and OCI email configurations.
Improvements
Domain management page reordered with simplified actions and consistent styling.
June 1, 2026
New Features
Block Email Editor: New drag-and-drop block-based email template editor with floating inline toolbar, HTML import, and extensible component system.
Brand Defaults: Persistent page-level style system for layout, text, buttons, and containers across email templates.
Template Formatting: Superscript, subscript, block-level font families, individual side borders, and corner radius controls.
Improvements
Variables panel collapsed by default and integrated into the editor layout.
Column cell content and layout preserved when changing column count.
All generated links in email templates now open in new tabs with secure rel attributes.
May 26, 2026
New Features
Auth Integration Guides: Setup guides added for Auth.js (NextAuth), Better Auth, Clerk, Auth0, and Supabase — routing auth emails through your Simply Send SMTP credentials.
Release Notes now accessible from the user portal sidebar.
Improvements
Auth integration setup flow and documentation improvements.
May 3, 2026
New Features
Suppression Management: View and remove suppressed emails directly from the dashboard when you're confident they'll deliver successfully.
May 2, 2026
New Features
Unified Paid Plans: Pay As You Go (PAYG) plans are being replaced with simple, predictable Paid Plans. Choose any dollar amount — your email credits are calculated automatically.
Annual Plans: New annual billing option available at a lower effective rate — ideal for startups, personal projects, and seasonal senders.
Azure Marketplace (Beta): Simplified plan structure now available on Azure Marketplace with new Monthly and Annual plans.
Improvements
Pricing page now redirects directly to Stripe for plan changes — no intermediate confirmation step.
Professional email templates: All customer-facing emails now render at a consistent 600px width across all email clients.
March 21, 2026
New Features
Zapier Integration: Simply Send is now available on Zapier, connecting with 8,000+ apps. Use the 'Send Email' action to trigger emails from any Zap, and the 'New Email and Account Events' trigger to fire Zaps on delivery, opens, clicks, bounces, and unsubscribes.
March 15, 2026
New Features
OCI DKIM: added a dedicated 'Provision DKIM' button for OCI-backed domains on the domain management page.
Improvements
Individual traffic split between marketing and transactional use cases for OCI and AWS.
OCI event plumbing from OCI Email Delivery back to the AWS webhook pipeline — bounce and complaint events now flow correctly.
Bug Fixes
Fixed domain verification status refresh for OCI-backed DKIM records.
March 8, 2026
New Features
Email Template CRUD via API: templates can now be created, read, updated, and deleted programmatically through the API.
Improvements
Renamed abuse template — the mandatory abuse report link is no longer required for transactional emails.
Duplicate upload guard: re-uploading the same contact list now returns a clear duplicate error.
Updated contact list upload and deletion status display.
February 27, 2026
New Features
Webhooks launched: real-time event delivery to customer-registered HTTPS endpoints for all email and account events.
Added a 'Refresh' button to the domain management page for on-demand DNS status checks.
Additional resource operations available via the API (domain groups, contact lists).
Improvements
Parallel data fetching on the domain management page for faster load times.
CX improvements for pages with a large number of domain groups.
February 21, 2026
New Features
Product Roadmap Integration: Seamlessly integrated our upcoming feature roadmap with ProductMapy (https://productmapy.com/simply-send) for live tracking and feedback.
Community Platforms: Launched official community channels for discussions and support across Discord, Reddit, and LinkedIn.
Improvements
Enhanced footer navigation with direct links to community platforms and the live feature roadmap.
Added consistent external link indicators across the platform for improved navigation awareness.
February 16, 2026
New Features
Complete Landing Page Overhaul: New high-fidelity design with cinematic waves and premium typography.
Redesigned Analytics Experience: Interactive 3D 'Investigation' deck for deep-diving into email lifecycle events.
Standardized Naming Policy: Standardized event status and data keys across the dashboard (send, delivery, open, click).
Improvements
Dynamic Layouts: The Investigation workspace now uses content-driven scaling to eliminate white space.
Dark Mode Optimization: Refined contrast for all metrics, filters, and interactive 3D elements.
Polished Navigation: Streamlined header and footer interactions across all feature pages.
February 8, 2026
New Features
Campaigns for marketing emails (private beta).
Analytics Dashboard: Minute-level metrics added.
Analytics Dashboard: Live Preview (minute-level metrics) when sending emails. Check out the 'Live View' button at the top right of the graph.
New time range selector for Analytical Dashboard and Email Event search.
Improvements
Optimized database calls for improved system performance.
Unified hover effects for all action buttons across the platform.
Security updates and dependency maintenance.
Actions buttons are now shown on hover instead of dedicated columns.
Bug Fixes
Fixed credit balance display on the Home page UI. Seperate display for Marketing and Transactional emails.
February 1, 2026
New Features
Marketing Emails API (aka MAPI - https://mapi.simplysend.email) [BETA] - Launch of the new marketing features
Renamed the Transactional API to TAPI - https://tapi.simplysend.email (old https://api.simplysend.email is deprecated)
Attribute name change 'body' to 'html' for API
Dedicated IP addresses for marketing emails
New 'headers' attribute for API. Helpful to pass unsubscribe links (RFC-8058), and additional headers
New CX for AI template generation and preview
New Approval requests for marketing emails
Contact List Management for marketing emails
Bug Fixes
Fixed the Cyan theme
January 17, 2026
New Features
Pre-paid Credits - Purchase email credits in advance
Flexible amounts starting from $5
December 2, 2025
New Features
Email Attachment support for sending files with emails
API testing via UI for easy API endpoint testing
Updated documentation for all APIs with comprehensive guides
Bug Fixes
Bug fixes and security updates
November 21, 2025
New Features
AI Template generation - Create HTML templates from descriptions
Public template repository access
Template cloning and customization capabilities
Bug Fixes
Bug fixes and security updates
November 1, 2025
New Features
Email client UI for sending emails directly from the interface
Support for sending emails from verified domains
Bug Fixes
Bug fixes and security updates
September 16, 2025
New Features
WAPI API support for programmatic domain management
Domain Groups management for B2B2C use cases
API endpoints for managing domains and domain groups